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Marketing Program with Tricia Sweany and Susan Urban
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Thursday

March 31, 2016

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Marketing Your Library Using Social Media
11:00 am-12:00 pm
Sponsored by Marketing

Session Description

Learn how to use social media to promote your library using a marketing plan and a social media usage guide. We will focus on social media plans utilizing the platforms of Facebook, Twitter, Instagram, and Pinterest.

Session Objective

  • Attendees will be able to create a marketing plan for their Library after this session.
  • Attendees will be able to create a social media usage guide for their library after this session.
  • Attendees will recognize the social media platforms of Facebook, Twitter, Instagram, and Pinterest.
  • Attendees will be able to utilize these platforms to better market their library.

Photo of Tricia SweanyTricia Sweany

Tricia Sweany is the Electronic Services and Reference Librarian at Oklahoma City Community College. She manages the OCCC Library's social media accounts. She is also a member of the OLA Marketing Committee and manages the OLA's Twitter page.

Susan Urban

Photo of Susan UrbanSusan Urban is the Access Services Librarian at the Chickasaw Nation Law Library at the Oklahoma City University School of Law. She is the Chair of the Marketing Committee at the library and manages the library's Twitter account. She is also a member of the OLA Marketing Committee and manages OLA's Facebook page.

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Oklahoma Library Association
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